The modern games industry depends critically on cloud platforms to create and deliver content. This Omdia Market Radar explores the vital role that cloud platforms are playing in game development in 2025, from the key trends driving greater usage of the cloud to the decisions facing game studios in developing their cloud strategies. The report serves as both a guide for games to determine which cloud platforms and capabilities align with their operational needs and an aid to tech companies building products that must fit into an increasingly cloud-centric tech stack.
Cloud technologies are significantly transforming the global games industry, especially in Asia & Oceania, where cloud platforms are crucial for game developers. These platforms provide essential infrastructure and services like development workflows, analytics, and live operations, supporting the rise of multiplayer and free-to-play games. Asian developers, leading in these genres, rely on cloud services for tools such as player matchmaking and data analytics. Understanding major cloud providers and their tailored solutions is vital for industry players in this increasingly cloud-centric market.
Tencent Cloud is a Niche Player in this Magic Quadrant. Tencent sets itself apart by prioritizing cloud-native services that not only support its commercial cloud business but also cater to other business groups within its parent company Tencent Holdings. Tencent Cloud has a wide portfolio of public cloud services available internationally, with an emphasis on container-based PaaS services.
Tencent Cloud is a Challenger in this Magic Quadrant. The China-based publicly traded cloud provider is also active in infrastructure as a service, platform as a service, SaaS, gaming, digital content and meetings. Tencent also owns WeChat and WeCom. Tencent Cloud’s CPaaS platform provides a wide base of services, from SMS and SIP trunks, to advanced capabilities like 5G, IoT and biometric security. It also offers a one-stop shop for audio and video services, which is a big part of its CPaaS business. Tencent Cloud continues to promote RTC and chat for gaming and entertainment, integration of CPaaS capabilities and digital transformation, user-experience-driven UI innovations, and AI strategies for future growth.
Cloud database management systems store and manage data for transactional and/or analytical work in the organization. Data and analytics leaders can learn from ratings and reviews by their peers shared on Gartner Peer Insights.





