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Customer Overview

Vanyi Technology is a wholly-owned subsidiary of China Vanke Co., Ltd. It has a vision to "build a digital Vanke and develop into a leading real estate technology platform". Through technology upgrading and product innovation, it is also working to push forward the digital transformation of the entire real estate industry.

Business Challenges

When developing digital real estate and culture and tourism applications such as digital architectural models and the Cloud-based Nantou City WeChat mini program, Vanyi Technology encountered some challenges with 3D applications. First, 3D applications require high-performing hardware; otherwise, customer experiences might be compromised. Second, lightweight applications like mini programs are not suitable for 3D applications, which creates bottlenecks for promotion and lead generation. Additionally, in the phase of property listing, as parking spaces and selling status of the properties could not be displayed directly to customers who may have concerns during the purchase process, resulting in a low conversion efficiency.

Solutions

With the aid of Tencent Cloud Rendering, Vanyi Technology runs its applications in cloud GPU edge nodes, so that customers can use the ultra fine 3D applications conveniently on WeChat Mini Program. To do this, Vanyi Technology only needs to take care of SDK connection and advertisement on WeChat Mini Program.

Customer Benefits

The Cloud-base Nantou City WeChat mini program is a successful use case in the culture and tourism industry jointly implemented by Tencent Cloud Rendering and WeChat Mini Program. Through virtual gaming scenarios, it showcases the historical and present-day landscapes of the ancient Nantou town, transcending temporal and spatial boundaries. It also achieves higher-level integration of culture and tourism to better promote the cultural value.

Another successful project is the 3D visual parking spot selection system, which addresses various challenges to online parking spot purchase such as low levels of trust from users. The system revolutionizes the selling of parking spots, improving the purchase efficiency by 100%. It enables real estate developers to sell properties and parking spots at the same time, reducing manpower and resources and making purchases much easier for customers.

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