tencent cloud

Customer Introduction

Goose Goose Duck (China Edition) is a social deduction multiplayer game published by Kingsoft Shiyou. By integrating Tencent Cloud’s real-time in-game voice chat solution with proximity-based and 3D spatial audio, the game allows players to perceive teammates’ positions through sound, delivering more immersive, realistic communication and enhanced social engagement.

The game attracted 5 million new users within 24 hours, topped Apple’s iOS free app chart and quickly became a phenomenon.

Built around fast paced discussion, deception and reasoning, the game places voice communication at the center of gameplay, with players relying on conversation, spatial awareness and role based interactions to uncover hidden identities and achieve victory.


Challenges & Goals

Social deduction games rely heavily on voice interaction as the core gameplay mechanic. Unlike traditional competitive titles, players must continuously communicate, debate, infer intentions and influence others through conversation. Voice quality, latency and concurrency are therefore not auxiliary features, but foundational to the gameplay experience and fairness.

  • High-Concurrency Voice in Social Deduction Scenarios

With nearly 20 players speaking at the same session, this places exceptionally high demands on concurrency, audio mixing and real time processing, where even minor latency or audio degradation can disrupt reasoning flow, mislead players and break immersion.

  • Complex Voice Interaction and Gameplay Integration Requirements

Unlike simple team chats, deduction gameplay involves multi layered voice mechanics, including structured discussion phases, free talk segments, role based speaking rules and contextual triggers. Voice systems must therefore support deep integration with gameplay logic, enabling seamless transitions between different interaction states while preserving clarity and fairness in communication. 

  • Rapid User Growth and Immersive Social Experience

During periods of rapid domestic user growth, the voice system must scale reliably while maintaining consistent audio quality and service stability. At the same time, it demands a strong sense of spatial presence and interpersonal interaction, requiring voice solutions that support proximity, turn based discussion and immersive social dynamics without sacrificing performance at scale.


Why Tencent Cloud

By integrating Tencent Cloud’s real-time in-game voice chat solution with proximity-based and 3D spatial audio, the game allows players to perceive teammates’ positions through sound, delivering more immersive, realistic communication and enhanced social engagement.

  • Low latency, Real-time Voice Communication for Social Deduction Game

Tencent Cloud supports 8–15 players in a single voice session with end to end latency consistently below 300 ms, ensuring smooth, real time interaction during discussions, debates and critical decision moments.

  • Immersive Audio with Spatial and Proximity Voice

Tencent Cloud enhances immersion through 3D spatial audio, enabling directional sound rendering that helps players perceive who is speaking and from where. Proximity voice further reinforces realism by dynamically adjusting volume based on in game distance between characters, reinforcing spatial awareness and strengthening social deduction logic.

  • Deep Integration with Role-Based Game Mechanics

The voice system is seamlessly integrated into complex gameplay rules, enabling role specific voice behaviors such as isolate, mute and voice change. These mechanics tightly couple voice interaction with gameplay logic, ensuring fairness, clarity and narrative consistency throughout each session.


Highlighted Benefits

  • Seamless Integration

Tencent Cloud’s Game Multimedia Engagement Solution flexibly adapts to complex game mechanics, supporting faction based interaction, voting phases, isolation rules and special role abilities without disrupting gameplay flow. 

  • Enhanced Social Experience

By leveraging spatial audio and proximity voice, Tencent Cloud transforms voice chats from a utility into a core social deduction mechanic, significantly increasing immersion, engagement and reasoning depth. 

  • Massive Scalability for Future Growth

Built on Tencent Cloud’s global infrastructure, the solution reliably supports explosive user growth during public testing and launch, ensuring stable voice quality and service continuity as player concurrency scales.

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