Product name: Must not exceed 50 characters; supports Chinese/English characters and numbers. The product name will be displayed to customers.
Product type:
Product types are displayed based on the partner's registration identity. For example: If a partner registers as a Marketplace identity, the product type will be displayed as: "Marketplace Product" by default, and the partner can only create Marketplace products.
If a partner has multiple identities, they can select the product type to be listed based on the cooperation model with the Marketplace.
Note:
If the product type is displayed incorrectly, please contact your business contact person to modify it before you create a product.
Software category: If no suitable category is available, select "Other" and report to your business contact person. The system will periodically update category information based on software sales.
1.2 Transaction Model
Billing method: Only single selection is supported, and cannot be adjusted after the product is approved.
Online billing: Customers pay for software online.
Offline billing: Customers pay for software offline and sign contracts with partners offline.
Free: Customers do not need to pay software costs.
Settlement rules:
For "Marketplace products" with "online billing", the settlement ratio is 85%. This means the platform will charge a 15% service fee based on the customer's actual payment amount.
Subscription mode
One-time purchase: Customers only need to purchase once to use it for the long term. Under this subscription mode, customers do not need to renew fees.
Yearly/monthly subscription: Customers are required to purchase on a monthly or yearly basis. After expiration, renewal is required to continue using the software.
Subscription duration
Only when the subscription mode is set to "yearly/monthly subscription" is it required to select the subscription duration.
The subscription duration can be set on a monthly or yearly basis.
1.3 Associate Product Specification Template
Each product must be associated with a product specification template. Please select a specification template that aligns with your product sales policy.
If the product does not involve purchasing multiple sub-products as a bundle, select "No".
If the product involves purchasing multiple sub-product bundles, select "Yes" and choose specific modules.
Note:
Modules must be added in advance within the product specification template. Products can only reference modules and do not support adding new modules. For details, refer to Product Specification Template.
Sales module not added
Add sales module
1.5 Select Product Specifications
1.5.1 Sales Module Not Added
The system will automatically retrieve all created specifications under the template. You only need to select the specifications suitable for this product.
Note:
A maximum of 5 product specifications can be selected. Among them, there must be one enumeration-type specification, and at most one numeric-range specification.
1.5.2 Add Sales Module
Since multiple sales modules are added, each module will automatically retrieve all created specifications under the template. You only need to select the specifications suitable for this product.
Note:
Each module can select up to 5 product specifications. Among them, there must be one enumeration-type specification, and at most one numeric-range specification.
Click Confirm Specifications and Set Sales Items, and the system will automatically generate sales items/SKUs based on the selected specifications.
1.6 Sales Items
After the specifications are confirmed, the system will automatically compile a complete collection of sales items based on the subscription model, subscription cycle, and specification information.
For example: the subscription model of the product is "yearly/monthly subscription", the subscription cycle is "monthly, yearly", and the specifications are A, B, then the system will generate 4 sales items/SKUs as follows:
Sales Item Serial Number
Specifications
Subscription mode
Subscription duration
1
A
Yearly/Monthly Subscription
Monthly
2
A
Yearly/Monthly Subscription
Yearly
3
B
Yearly/Monthly Subscription
Monthly
4
B
Yearly/Monthly Subscription
Yearly
For example: the subscription model of the product is "yearly/monthly subscription, one-time purchase", the subscription cycle is "monthly, yearly", and the specifications are A, B, then the system will generate 6 sales items/SKUs as follows:
Sales Item Serial Number
Specifications
Subscription mode
Subscription duration
1
A
Yearly/Monthly Subscription
Monthly
2
A
Yearly/Monthly Subscription
Yearly
3
A
One-time Purchase
/
4
B
Yearly/Monthly Subscription
Monthly
5
B
Yearly/Monthly Subscription
Yearly
6
B
One-time Purchase
/
1.7 Pricing Model
The system will automatically switch the pricing model based on the specification types set by the partner.
Pricing Model
Prerequisites
Pricing Model Description
Set Price
When sales items contain only "enum" type specifications, the system automatically selects "Set Price".
Set Price refers to directly setting a price for a sales item.
For example: Set Price for sales item A at CNY 100. When a customer purchases A, they need to pay CNY 100.
Linear Pricing
When sales items contain both "enum" type specifications and "numeric range" type specifications, the pricing mode automatically selects "Linear Pricing".
Linear Pricing dynamically calculates the software price based on the quantity purchased by customers.
The price the customer needs to pay = Customer purchase quantity × List price per unit of software
1.8 Subscription Duration Settings
Subscription duration refers to the purchase duration options available to customers. Partners can restrict the selection scope, for example: only allowing customers to purchase 3-month, 6-month, or 9-month durations.
When "No Limitation" is selected, customers can subscribe starting from 1 month up to 11 months.
When "Limit" is selected, the customer's subscription duration options must be configured. The system provides 1-11 months by default for selection, and partners can add custom subscription durations.
2. Set Up Add-On Items (Optional)
The add-ons step is entirely optional.
For applicable scenarios and operational procedures of add-ons, refer to Adding Add-ons to Products for details.
3. Complete the Product Page Information
3.1 Fill in Product Information
Product description: Must not exceed 200 characters. Briefly introduce the product positioning and capabilities.
Product icon: Square icon (64 × 64px), with simple and clear graphics, resolution >150dpi.
Product images: It is recommended to use images with a horizontal aspect ratio of approximately 4:3 and a resolution >150dpi. Up to 10 images can be uploaded, with the first one being the main product image. You can drag to adjust the order of the images, and hover the mouse to delete an image.
Product Information:
Product details: Required field. It is recommended to provide a detailed description of the product positioning, features and characteristics, target customer scope, and other relevant information.
Pricing description: The system will automatically generate this module based on product specifications and prices.
Usage Guide, Service Support, Customer Cases, and other modules can be filled in as needed.
If the existing modules do not meet the presentation requirements, partners can add custom modules, with a maximum of 3 modules allowed.
Supported content types for insertion: images, tables, code blocks, hyperlinks.
3.2 Acceptance Rule Configuration
For products categorized as "Marketplace Products" with "online billing" as the payment method, acceptance rules must be configured; no setup is required for other product types and payment methods.
If acceptance is not required for the product, successful software installation is considered as acceptance, and the customer needs to take no further action.
If acceptance is required for the product, the customer must manually confirm acceptance in the system (the customer manually operates in the system) after successful software installation. The default acceptance period is 30 days, and this duration cannot be modified during product listing.
Note:
If special circumstances require extending/shortening the acceptance period, partners can go to the User Application Instance page to perform the operation. For details, refer to User Application Instance.
3.3 Product Service Support Agreement
Mode
Service Support Agreement Upload Page Diagram
"Marketplace products" and "online billing" mode
For products categorized as "Marketplace Products" with "online billing" as the payment method, the Platform Standard Agreement is currently applied by default, and partners are supported in uploading custom agreements.
For other product types and billing models, upload agreements based on actual circumstances or use the platform-provided agreement templates. It is advisable to specify constraints regarding the scope of the software usage license and terms of service.
3.4 Customer Credit Payment Settings
For products categorized as "Marketplace Products" with "online billing" as the payment method, partners can configure whether to allow customers to pay for software fees using the credit line of their Tencent Cloud accounts.
If credit-based payment is supported, customers can use their credit line to pay for software fees. For software purchased through credit-based payment, the settlement process for the product will only be initiated after the customer repays the amount, which may result in a lengthier settlement process for partners.
If credit-based payment is not supported, the payment process will be blocked when the customer has an available credit line, preventing enterprise customers from making online payments.
Recommendation:
For high-value products, it is recommended that partners support credit-based payment. Enterprise customers typically use credit-based payment and repay according to the time specified in the contract.
3.5 Summary of Product Configuration Items
Note:
- indicates that no entry is required / the field is not displayed.
Product Type
Billing Mode
Subscription mode
Subscription duration
Subscription Cycle Limitation
After Successful Installation
Whether Refunds Are Supported
Software List Price
Settlement Ratio
Product Agreement
Credit Settings
Acceptance Rules
Marketplace
Online Billing
Yearly/Monthly Subscription
Monthly
Restrict/Do not restrict
Not accepted, eligible for refund.
Accepted, not eligible for refund.
{Partner enter price}
85%
Required
On/Off
Acceptance/No acceptance required
Yearly
Restrict/Do not restrict
{Partner enter price}
85%
Required
On/Off
Acceptance/No acceptance required
One-time Purchase
-
-
{Partner enter price}
85%
Required
On/Off
Acceptance/No acceptance required
Offline billing
As per contract terms
-
-
Not supported
Offline contract price, no need to fill in
-
-
-
-
Free
One-time Purchase
-
-
Not supported
Free
-
-
-
-
4. Product Review
Once a product is submitted for review, its information cannot be edited. To make edits, withdraw it for review using the Withdraw action, then modify and resubmit.
If the Marketplace team is reviewing the product, withdrawal is not supported. Partners are advised to confirm that everything is correct before submission to avoid long waiting times.
5. Associate Installation Package
After the product is approved, it can be associated with an installation package. It is recommended to create an installation package in advance.
The premise: the installation package has an online version.
Installation package replacement operation path:
Path 1: Return to Associate Installation Package for replacement by clicking the "Previous Step: Associate Installation Package" action at the bottom of the Product Listing page.
Path 2: the "Replace Installation Package" option in the product list.
6. List the Product
After the product information is confirmed correct, the product can be listed.
To configure installation and access permissions for the product, you can do so via the toast notification on the page and the customer permission settings in the product list after successful listing.
If you are unable to set it up, please contact your business contact person to discuss.
6.1 Customer Permissions Settings
Scope of customer permission settings: access and installation permissions for the product.
Options: only single selection is supported.
All users can access & install.
All users can access & allowlisted users can install.
Allowlisted users can access & install.
If allowlisted users are involved, you need to enter their account UINs in the input field.
VII. Product List Operation Items Description
7.1 Status Description
Support quick filtering of products in "Pending Listing", "Listed", "Delisted", and "Under Review/Rejected" statuses.
Review status:
Review Status
Description
Not submitted for review.
The product information is filled in and saved to the draft box, but has not been submitted for review yet.
Under Review
Submitted for review, pending Marketplace review.
Rejected
The product information was rejected by the Marketplace due to incorrect details. Hover over to view specific rejection reasons.
Approved
The product information has been confirmed as correctly filled by the Marketplace and can go to the next step to associate the installation package.
Listing status:
Listing Status
Description
Pending Listing
The product is not listed on the Marketplace, and customers cannot access/install/purchase it.
Listed
The product has been listed on the Marketplace, and customers can access/install/purchase it (premise: the product is open to all users).
Removed
The product has been removed from the Marketplace, and customers cannot access/install/purchase it, but users who have purchased it can use it normally.
7.2 View Product Information
Click the "Product Name" to navigate to the product details page.
If both the online version & draft version exist, the online version is displayed by default, and you can switch to view the draft version.
