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DocumentationShort Message ServiceReview StandardsSignature Review Standards

Signature Review Standards

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Last updated: 2024-01-18 16:19:37

Signature Type

You must select the signature type when creating a signature:
Signature Type
Signature Content
Application Description (Optional)
Company
Full company name or abbreviation
-
App
Application name or abbreviation
You can enter a link to the display page of the application on any application store/market.
Website
Website name or abbreviation
You can enter a website domain name that has an ICP filing.
WeChat Official Account or WeChat Mini Program
WeChat Official Account name or WeChat Mini Program name
The WeChat Official Account or WeChat Mini Program must have been released and can be found in WeChat.
You can enter the full name of the WeChat Official Account or WeChat Mini Program.
Trademark
Trademark name or abbreviation
-
Government/public institution/other
Government/public institution/organization name or abbreviation
-

Content Specifications

The signature content cannot contain non-compliant information such as information related to pornography, gambling, drugs, religion, and politics.
The organization or individual to which the signature belongs must be identifiable. Non-identifiable signatures are not allowed.
A Global SMS signature consists of "[]" and signature content in the format of \\[signature content]. The signature content can contain 2–15 characters (excluding "[]").
Note:
You only need to enter the signature content when applying for an SMS signature in the console and don't need to enter "[]". For example, The complete Global SMS signature of Tencent Cloud is \\[Tencent Cloud], and you only need to submit the signature content Tencent Cloud when applying for the signature.

Third-Party Rights

If user A creates a signature for verified entities, and the signature's owner is user A, then no third-party rights will be involved.
If user A creates a signature for company B, and the signature's owner is company B, then third-party rights will be involved. In this case, please select For unverified entities as the signature purpose, and company B needs to give user A an authorization letter, on which company B is the delegator, user A is the delegatee, and company B's official stamp must be affixed.
Note:
Currently, only enterprises and public institutions are allowed to authorize others to apply for a signature for them.

Certificate File Specifications

All certificate files must be images of the originals, i.e., the official stamps in the images must be red.
All certificate materials must be within their validity period and have no alterations.
Certificate files must be .jpg, .jpeg, or .png images within 5 MB in size each.
If third-party rights are involved, the standard authorization letter provided by the SMS service must be used.

Certificate File List (for Signatures for Verified Entities)

Organizational user

When creating a signature for verified entities for the first time, you need to upload the following certificate materials:
Signature Type
Organizational Development/Registration
Individual Development/Registration
Company
You need to upload one of the following enterprise or public institution certificates:
Three-in-one
Business license
Organization code certificate
Social credit code certificate
N/A
App
You need to upload a screenshot of the application store/market backend
Website
You need to upload a screenshot of the website ICP filing backend
WeChat Official Account or WeChat Mini Program
You need to upload a screenshot of the ownership of the WeChat Official Account or WeChat Mini Program:
WeChat Official Account: screenshot of the Account Information > Account Details page
WeChat Mini Program: screenshot of the Settings > Basic Settings page
Trademark
You need to upload the trademark registration certificate
N/A
Government/public institution/other
You need to upload one of the following enterprise and public institution certificates:
Organization code certificate
Social credit code certificate
Legal person certificate of public institution
If you want to create another signature for verified entities when you already have such a signature, you need to upload the following certificate materials:
Signature Type
Organizational Development/Registration
Individual Development/Registration
Company
No certificate materials needed
N/A
Government/public institution/other
App
You need to upload a screenshot of the application store/market backend
Website
You need to upload a screenshot of the website ICP filing backend
WeChat Official Account or WeChat Mini Program
You need to upload a screenshot of the ownership of the WeChat Official Account or WeChat Mini Program:
WeChat Official Account: screenshot of the Account Information > Account Details page
WeChat Mini Program: screenshot of the Settings > Basic Settings page
Trademark
You need to upload the trademark registration certificate
N/A

Individual user

When creating a signature for verified entities, you need to upload the following certificate materials:
Signature Type
Certificate File
App
You need to upload a screenshot of the application store/market backend
Website
You need to upload a screenshot of the website ICP filing backend
WeChat Official Account or WeChat Mini Program
You need to upload a screenshot of the ownership of the WeChat Official Account or WeChat Mini Program:
WeChat Official Account: screenshot of the Account Information > Account Details page
WeChat Mini Program: screenshot of the Settings > Basic Settings page

Certificate File List (for Signatures for Unverified Entities)

When creating a signature owned by an enterprise or public institution, you need to upload the following certificate materials:
Note:
Currently, only enterprises and public institutions are allowed to authorize others to apply for a signature for them.
Signature Type
Certificate File
Company
You need to upload the authorization letter and one of the following enterprise and public institution certificates of the entity that owns the signature:
Three-in-one
Business license
Organization code certificate
Social credit code certificate
App
Website
WeChat Official Account or WeChat Mini Program
Trademark
You need to upload the authorization letter and trademark registration certificate
Government/public institution/other
You need to upload the authorization letter and one of the following enterprise and public institution certificates of the entity that owns the signature:
Organization code certificate
Social credit code certificate
Legal person certificate of public institution
Review process
Suspension rules
Body template review standards
FAQs about signature
If you have any questions about the signature review standards, please submit a ticket.
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