Email bombing and normal email marketing are fundamentally different in purpose, execution, and impact.
Email Bombing:
This is a malicious attack where an attacker sends a massive volume of emails to a target inbox or server in a short time. The goal is to overwhelm the recipient's inbox, disrupt email services, or even crash the server. It’s a form of cyberattack, often used for harassment, spamming, or as part of a larger DDoS (Distributed Denial of Service) attack.
Example: A hacker sends thousands of identical emails to a company’s customer service inbox, flooding it and preventing legitimate emails from being received.
Normal Email Marketing:
This is a legitimate business practice where companies send targeted, permission-based emails to subscribers to promote products, share updates, or nurture customer relationships. The emails are sent in controlled volumes, comply with regulations (like CAN-SPAM or GDPR), and include opt-out options.
Example: An e-commerce store sends a weekly newsletter to subscribers showcasing new arrivals and exclusive discounts, with a clear unsubscribe link.
For businesses needing reliable email marketing tools, Tencent Cloud offers Email Delivery Service, which ensures high deliverability, compliance with anti-spam policies, and scalability for legitimate campaigns. It helps avoid being mistaken for spam or malicious activity while maintaining professional communication.